You gain new clients, increase average spend, save on print costs, introduce an elevated level of energy and vitality, and increase your profits. You have to have a good reason not to use it. Whether you’re a Hotel, Boutique, Pharmacy, Leisure Centre, Car Dealership, Restaurant, or Take-Away, providing clients with eye-catching messages and information is vital.
Time to join your fellow SMEs who are tapping into the power of digital signage to attract attention, boost sales and avoid the costs associated with static, non-digital methods for presenting menus and promotions. Discover as many others have, the real benefits, savings and increased sales that exist within those pixels.
Impulse buying behaviour
Where you have a market dependent on impulse i.e. Boutiques, Restaurants and Take-a-ways to name a few, you’ve got it made. Impulse buying disrupts the normal decision-making models in consumers’ brains. The logical sequence of the consumers’ actions is printing agency in gurgaon replaced with an irrational moment of self-gratification. Impulse items appeal to the emotional side of consumers. Some items bought on impulse are not considered functional or necessary in the consumers’ lives.
Good signage solutions are designed to trigger these impulses, by exposing promotional messages at the right place and at the right time – you simply nudge consumers’ to spot that something that stirs a particular passion in them – which in turn leads them straight to your tills.
Raise your company’s profile
Many SMEs also realise that not only do they generate a great Return on Investment (ROI). Sure, we know they’re eye-catching and that they can easily tempt passer-by’s with mouth-watering images or up-sell on impulse using carefully crafted messages using the power of motion and change.
But now those screens are also saving money in creating a modernising effect; at a lower cost than undertaking major leasehold improvements i.e. an “eye-catching” 40″ digital screen integrated into the design of your shop front, on display to signage company in gurgaon anyone walking past. You can save a lot of money; Digital Signage can introduce an elevated level of energy and vitality to any shop front, adding a fresh look to your business premises. A more “high-end” appearance, this is easily achieved by any small business with a vision and desire to stand out from its competitors.
Not only does this provide SMEs with a prime promotional space on any busy high street, it also raises their profile. As digital signage becomes more established as a mainstream marketing technique it becomes more accessible to smaller businesses. The days of only seeing digital signage in Piccadilly Circus are over; the age of digital marketing is upon us.